October 29, 2024, Norman, Okla. & Cambridge, Mass. — The Oklahoma Challenge, a traffic safety program focused on increasing teen traffic safety in Oklahoma, and Cambridge Mobile Telematics (CMT), the world’s largest telematics service provider, have partnered for another Oklahoma Challenge Safe Driver Contest, a safe driving competition for teen drivers in Oklahoma. The competition offers young student drivers a competitive platform to win prizes for safe driving, including cash, and resources for their schools and clubs. 
 

“Oklahoma Challenge is committed to creating a safer Oklahoma by helping teen drivers
develop safe habits on the road,” said Lori Lovett, Director of the OK Challenge. “Teaming up
with CMT for this competition offers a unique opportunity to highlight the dangers of distracted
driving among teens and work towards safer roads. We can’t wait to see how this year’s contest
reduces risky driving behaviors among teens in Oklahoma.”
 
The competition kicks off on October 21, 2024, and concludes on December 6, 2024, offering
$5,000 in prize money. The safest drivers will be awarded $750.00. The top 10 winners will each
earn $100. Additionally, there’s a daily chance to win $20 through random drawings. This
contest is open exclusively to Oklahoma’s licensed drivers aged 16 to 22 who are enrolled in
school.  
 
Teen drivers from Oklahoma can register by downloading the CMT’s DriveWell Go app from the
App Store or Google Play Store and inputting a token. The app automatically analyzes driving
behaviors like distraction and speeding and provides insights and feedback. Using feedback
from the app, contest participants can gain valuable insights, empowering them to develop safer
driving habits.

During the 2023 Oklahoma Challenge Contest, risky driving behaviors, including speeding and
distracted driving, dropped significantly. Teens reduced speeding by over 21% and distracted
driving by over 17%, leading to an overall 18% reduction in risky driving behaviors. 

“This is the longest-running performance-based program that uses real-time risk analysis focused on young drivers in the country, when it started four years ago we had no idea how impactful it would be for those who have participated,” said Ryan McMahon, SVP of Strategy and Corporate Development at Cambridge Mobile Telematics. “The work to bring this technology to more drivers has never been more important.”

For more information about The Oklahoma Challenge Contest, please visit App Sign-up —
Oklahoma Challenge or email info@oklahomachallenge.org.
 
About The Oklahoma Challenge
The Oklahoma Challenge project began in 1984 to address the dangers of teen drunk driving
and encourage young drivers to wear seat belts. Following great success in these areas,
Oklahoma Challenge turned its attention to a rising concern – the dire problem of distracted
driving, especially among people 16-24 years old. Working in partnership with Oklahoma
student groups, Oklahoma Challenge now educates novice drivers about the dangers of
engaging in distracting activities – such as texting, talking on the phone, and interacting with
passengers – while driving.

Oklahoma Challenge is unique from other initiatives. Not only do we successfully train
thousands of Oklahoma middle, high, technical school, and university/college students on traffic
safety and gain their personal commitment to driving safely; we also provide support,
motivation, and incentives to empower the students to share this message with their peers, their
families, their schools, and their entire community. The outcome of this personal commitment
and then expanded sharing of this message is that thousands of additional Oklahomans hear
this message in a personal, meaningful way, from people they know and care about, leading not
only to newly acquired traffic-safety information but to true safe driving behavior change. The
Oklahoma Challenge’s mailing address is PO Box 6362, Norman, OK, 73070.
 
About Cambridge Mobile Telematics
Cambridge Mobile Telematics (CMT) is the world’s largest telematics service provider. Its mission is to make the world’s roads and drivers safer. The company’s AI-driven platform, DriveWell Fusion®, gathers sensor data from millions of IoT devices—including smartphones, proprietary Tags, connected vehicles, dashcams, and third-party devices—and fuses them with contextual data to create a unified view of vehicle and driver behavior. Auto insurers, automakers, commercial mobility companies, and the public sector use insights from CMT’s platform to power risk assessment, safety, claims, and driver improvement programs. Headquartered in Cambridge, MA, with offices worldwide, CMT measures and protects tens of millions of drivers every day.